I help iconic luxury, lifestyle, and fashion brands craft their voice and identity, tell their stories, and connect with their audiences across multiple channels. I lead and mentor teams of writers and editors, collaborate with cross-functional partners, use AI tools to boost content production, and deliver on-brand, data-driven, and user-centric content solutions that drive engagement and conversion.

Brands I've worked with include HBOMax, ASICS, American Greetings, Victoria's Secret, Amazon, FSAstore.com, 1800Flowers.com, Northwell Health, Bustle, Cosmopolitan, VINCE, CASETiFY, One Kings Lane, Ritz Carlton, Paromi Tea, PacSun, THE WELL, and Boll & Branch

I also write pop culture books that dissect and examine some of our favorite entertainment of the 2000s, and I help other writers find their voice and develop and shape their own stories. Represented by Amanda Bernardi at High Line Literary.